In 2024, Shadow Box Cinema received an international incentive fund from the Canada Media Fund and Medienboard Berlin-Brandenburg to develop DON’T PICK UP: PROTOTYPE, a multiplatform AR experience for iPhones/iPads + TVs. The project invited users to sync their smartphones/tablets to our short DON’T PICK UP YouTube video and – at a specific moment in the video – their phones/tablets would start buzzing in sync with a phone in the video, prompting them to pick up: if they picked up, they would see a terrifying ‘DEAD NUN’ appear behind their TV/computer monitors via augmented reality; our ‘Dead Nun’ was auto-adapted to fit the size of the user’s space and would intelligently respond to user decisions via position-triggered events and ambisonic soundscapes, creating an immersive, interactive, and terrifying multiplatform experience.
'DEAD NUN BEHIND YOUR TV' from our prototype. Captured on iPhone 15.
Because we're currently developing the commercial version of the project, we have to keep access to the prototype private for now. If you would like to request access, please reach out to our producer, Joel Irwin, at joel@shadowboxcinema.com